Bulk seeding campaign
Jung Saem Mool Beauty
PDRN Glass Skin Cream +2 more
Seeding campaign to secure initial brand localization content at launch.
Project Note
Product
PDRN Glass Skin Cream & PDRN Glass Skin Serum & Three Time Changing Cream
What we did
We conducted a large-scale seeding campaign through collaboration with beauty influencers residing in the United States.
To enter the North American market, we planned and executed a non-seeding campaign focusing on nano (1K~10K) influencers to support natural product exposure and gather responses from local consumers.
Brand Account
Hashtags
#pdrn #pdrnserum #bakuchiol #glasskin #glowyskin #kbeauty
